Assess Your Customer's Perception and Impressions.

The customer's perceptions affect your image. What are you doing to make a phenomenal impression? The goal of this task is to find the "gap" between the "ideal" and the "current" image. When a potential customer or client visits or calls your facility, they form a mental impression that can help or hinder your success. What does the potential client notice? What are the customer's first impressions?

In order to enhance your professional image, we need to see your business through the customer's eyes. I will visit your facility to help you analyze and assess the things that may hurt your reputation and eventually affect the bottom line. We will analyze every occasion at which your company makes contact with a prospect or customer.

Some of the things we might look at would include: The initial customer contact, the phone greeting, the receptionist greeting, the product demo, the actual sale, follow-up after the sale, interaction with delivery people, and interaction with servicemen.

I will provide my reactions, observations, and first impressions that a potential client or customer might notice. I will identify where customer contact may be negative and help you identify the areas that may need improvement.

 

 
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